AgePros: Protect your clients from a common type of scam. The Medicare Card Call.

The phone rings. A voice says "I'm calling from Medicare. Have you received your new Medicare card?" Medicare hasn't replaced cards since 2018. And the fact is, this is one of the most common types of scams. A new Medicare card call. Medicare card scams involve criminals posing as Medicare…

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AgePros: Trends, truths and opportunities in 2026.

Estimated reading time: 5 minutes 2026 Trends and Truths What's in store for the year ahead? Let's take a look at the trends and truths facing aging industry professionals. Happy New Year, AgePros! We hope your holidays were rich with family, fun and joy. (And, perhaps, even a little rest.)…

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AgePros: Healthy Vision Guide for Your Clients

Healthy vision should be a priority for older adults. As a Certified Senior Advisor (CSA), I benefit from continuing education. A recent webinar I attended was about maintaining healthy vision. It was very informative. Two ophthalmologists gave the presentation. As part of their presentation, they shared the "Seeing Well as…

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Medicare telehealth. Valuable and vulnerable.

How Age Pros can serve clients in a time of uncertainty. . We’ve all read the news. As part of the current administration’s ongoing budget agenda, many federal programs face significant funding cuts. Included are proposed cuts to Medicare and Medicaid that would, among other things, end coverage for many…

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Spreading the word about Memory Cafes.

The number of people projected to be diagnosed with dementia, particularly Alzheimer’s Disease, is skyrocketing globally.  With this dramatic growth, comes the exponential need for more dementia caregivers. As aging industry professionals well know, caregiver burnout, especially caregivers of those with dementia, is an issue of grave concern.  The Alzheimer's…

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Ageism Awareness Day is October 9th

Ageism continues in our society, making Ageism Awareness Day on October 9th so important. Whether it is how older adults are represented in advertising, how they are discriminated against in the workplace or even how people who are aging feel about themselves. According to the American Society on Aging (ASA),…

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Ageist birthday cards. Funny? Not really.

Ageism is definitely a pervasive and disturbing topic. As Agepros, we are especially sensitive to it. As a former advertising agency leader, I also consider it from the lenses of products and messaging. One product category that is particularly egregious, at least to me, is ageist greeting cards. Greeting cards…

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